About the project:
For no one is it new that good coffee keeps you awake, but advertising always uses metaphors that go beyond the real benefit of the product. That is why we created a campaign where the cup of coffee avoids certain day-to-day mistakes caused by not being awake.
Awards
CANNES LIONS
Cannes Lions 2017 / Print & Publishing / Silver
Cannes Lions 2017 / Print & Publishing / Bronze
Destacado
